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The Rabbiter

December Name of the Month: Properanza

13/2/2011

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Properanza is the best name for the last month of 2010. The brand name is created for a UK based company providing lease services to financially troubled customers who put their their property on sale.

The Rabbiter also created the logo and the slogan "Properanza. Turn the key. Turn a new page." for the start-up company.

"We are very pride of the logo", commented from the naming company. "It represents the idea of hope and the idea of property services, just like the name does. Properanza comes from the words property and esperanza ("hope" in Spanish), while in the logo one can see 4 buildings and a rising sun. If you look closer you can also see the letter P formed by the buildings".

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