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The Rabbiter

5 BENEFITS OF COINED NAMES

20/11/2013

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Some call them coined words, others call them neologisms. These are made up words, new words that are perfect for creating a brand name. 

We decided to think of all the advantages of the coined name - we give you our top 5:

1. It's easier to remember once memorized - no one remembers the ordinary.

2. It makes you stand out - the coined name is different and unique.

3. It's easier to trademark - most real words are already registered.

4. It's often available for .com domain registration - it's also shorter if you need a .com domain without additional words like services, consulting or solutions.

5. It's more suitable for brand building - the strongest brands are coined names.

So, do you have the courage to go for a word that no one has ever heard of?
 
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